What Siro does

Siro is an AI coaching platform for in-person, field sales teams, applying conversation intelligence to face-to-face selling much as similar tools do for phone and video calls. Sales reps record conversations on a mobile app, and Siro transcribes and analyzes them to surface coaching opportunities and performance insights.

Key capabilities

The platform captures and transcribes in-person sales conversations and provides AI coaching, including real-time guidance during calls. It automates follow-up message drafting, surfaces cross-sell opportunities, reduces administrative work, and tracks team performance metrics. Siro syncs data into existing CRM systems so insights flow into established workflows.

Who it's for

Siro serves in-person sales teams across industries such as dealerships, home improvement and home services, telecom, multifamily housing, senior living, medical aesthetics, and medical devices. Its differentiation is bringing recording, transcription, and AI coaching to field sales, enabling sales leaders to scale personalized coaching across distributed teams that traditional call-recording tools do not reach.