Moonvalley is a generative AI video company founded in 2024 and headquartered in Los Angeles, built around the premise that Hollywood-grade AI video requires both technical quality and legal cleanliness. Its flagship model, Marey, is marketed as the first production-grade AI generative videography platform trained entirely on licensed data, addressing the copyright and provenance concerns that keep studios and brands from adopting most frontier video models. The company brings together researchers and operators from DeepMind, Google, Meta, TikTok, Disney, and DreamWorks, and developed Marey in close collaboration with the AI animation studio Asteria.
Unlike consumer-oriented generators that prioritize speed and virality, Moonvalley focuses on the controllability that professional production demands. Marey supports fine-grained camera control, motion transfer, pose transfer, and trajectory control, and can generate HD clips with natural physics, dynamic motion, and advanced lighting. The model is accessible through partner platforms such as Fal.ai and ComfyUI, fitting into existing VFX and post-production pipelines rather than replacing them.
Moonvalley has raised substantial capital to pursue this vision. It began with a $70 million seed round backed by General Catalyst, Khosla Ventures, and Bessemer Venture Partners, then added further financing through 2025, culminating in an $84 million round led by General Catalyst with strategic participation from Creative Artists Agency, CoreWeave, and Comcast Ventures, bringing total funding to roughly $154 million.
The company's thesis is that the long-term winners in generative video for entertainment will be those who can guarantee commercial safety alongside cinematic quality. By licensing its training data and partnering with talent agencies and studios, Moonvalley is betting that ethical sourcing becomes a competitive moat as enterprise and Hollywood adoption accelerates. Its tools are aimed at directors, advertisers, and creative teams who want AI as a controllable instrument inside professional workflows.