VidAU is an AI video advertising platform built for the e-commerce and performance-marketing world, where the constant demand for fresh creative makes manual production a bottleneck. Its premise is to let any seller or marketer generate high-converting video ads and UGC-style content at scale without cameras, actors, or editing skill. From a product description or a single asset, VidAU can produce a finished, localized video ad in minutes.
The platform packs a broad toolset: AI avatars spanning 40+ presenters, 49+ languages, and 150+ voices for UGC-style creative; VidRemake to restructure viral videos; VidRemix to generate variations; and VidSnap to produce ads from a text description. It also integrates leading third-party generation models and includes utility tools like background removal, video enhancement, and text-to-speech. The goal is an end-to-end ad factory tuned specifically for conversion-focused commerce video.
VidAU secured a new round of funding in April 2025 led by Nuohai Venture Capital, following a Pre-A round in September 2024 with Nuohui Investment and earlier support from River Jin Technology. The capital is earmarked for product innovation, talent acquisition, and expansion into high-growth markets in North America and Europe, with stated targets of a sizable jump in regional users and global customers.
Led by CEO Joanna Chan and co-founder Andy Liu, VidAU has built traction with recognizable consumer brands — its platform is used by companies such as Anker, Miniso, and eBay — and it earned recognition including a Product Hunt Product of the Month nod. That brand adoption underscores its positioning as a serious tool for commerce-grade ad production rather than a casual novelty.
For businesses, VidAU compresses the cost and time of producing performance video creative, letting marketing teams test more variations, localize for more markets, and keep pace with platform demands for fresh content. As short-form video ads and UGC become central to e-commerce growth, a tool that mass-produces conversion-oriented video creative addresses a clear and growing pain point.