Story Protocol is a Layer 1 blockchain designed for intellectual property, letting creators register works as programmable on-chain IP assets with attached licensing terms, attribution, and automated royalties. In the generative-AI era, where content is endlessly remixed and used to train models, Story aims to make IP traceable, licensable, and monetizable, so original creators and contributors are compensated when their work is used, including by AI systems. The protocol provides a 'Proof-of-Creativity' framework and programmable licensing primitives that turn IP into composable, transactable assets. Co-founded by Jason Zhao and SY Lee, Story raised an $80M Series B led by a16z crypto, with Polychain Capital, Endeavor, and Samsung Next participating, bringing significant backing to its vision of an open IP layer for AI and web3. It sits at the intersection of tokenized IP, AI, and on-chain provenance.