What InstaAgent does

InstaAgent helps B2C companies scale a single marketing campaign across hundreds of audience personas on Meta and TikTok, each with its own content, voice, and targeting. It turns one campaign brief into audience-specific creative grounded in persona, trend, and proven formats.

Key capabilities

  • Generation of persona-specific creative from a single brief
  • Launching of creative across Meta, TikTok, and niche social accounts
  • Testing of which personas, hooks, formats, and channels drive performance
  • Automatic scaling of winning variations

Who it's for

InstaAgent is built for B2C marketing and growth teams that know niche-tailored creative converts but find producing it at scale too slow and expensive. It addresses the gap where no existing tool could generate large volumes of audience-specific ad creative efficiently. Founded in 2025 and based in San Francisco, InstaAgent is backed by Y Combinator and reports serving over 500 clients across more than ten countries.