Graas is an e-commerce growth platform headquartered in Singapore, built to give online brands an AI-driven 'growth-as-a-service' engine. Operating across Southeast Asia and India, Graas connects to a brand's sales channels and marketing data to deliver predictive insights and increasingly autonomous actions that improve revenue and profitability. The company has repositioned around agentic AI, launching Agent Foundry, a platform of AI agents that monitor and optimize performance across sales and advertising in real time.
The platform aggregates data from marketplaces like Amazon, Lazada, and Shopee, direct-to-consumer storefronts such as Shopify, and advertising channels, then applies AI to surface what is working, diagnose problems, and recommend or execute optimizations. Use cases span demand forecasting, inventory and pricing decisions, ad-spend optimization, and channel-level performance management. By moving from dashboards to agentic automation, Graas aims to let lean e-commerce teams operate with the sophistication of much larger ones.
Graas has raised a total of around $49 million. Its earlier financing included a substantial Series A in 2022 that funded acquisitions and regional expansion. In August 2025 it raised more than $9 million in a pre-Series B round led by Tin Men Capital, with participation from Orzon, InCred Wealth, and returning investors Yuj Ventures and Integra Partners, earmarked to scale Agent Foundry.
Graas differentiates through its unified, cross-channel data foundation and its shift toward agentic automation tailored to high-growth consumer brands in emerging Asian markets. Risks include dependence on third-party marketplace and ad-platform data, competition from both point tools and platform incumbents, and the need to demonstrate clear ROI.
For consumer brands selling across Southeast Asian and Indian marketplaces, Graas offers an AI-native growth and optimization layer.