Gentrace is a generative AI app testing and evaluation platform that makes LLM development more accessible and reliable. It lets engineering and product teams collaboratively build evaluation suites, run experiments against datasets, grade outputs and catch regressions before shipping AI features. By bringing non-engineers into the testing loop and integrating with development workflows, Gentrace helps teams ship LLM products with confidence. Founded by Doug Safreno, Vivek Nair and Daniel Liem, the company raised an $8M Series A in December 2024 led by Matrix Partners, with participation from Headline and K9 Ventures, bringing total funding to roughly $14M.