InVideo AI vs Lightricks
Which Marketing AI tool is better in 2026?
InVideo AI
Create publish-ready videos with a text prompt.
Lightricks
The AI technology company empowering creativity through an open ecosystem of AI tools and models.
Side-by-side
| InVideo AI | Lightricks | |
|---|---|---|
| Tagline | Create publish-ready videos with a text prompt. | The AI technology company empowering creativity through an open ecosystem of AI tools and models. |
| Founded | 2017 | — |
| HQ | Mumbai, IN | — |
| Employees | 201-500 | — |
| Total funding | $35M | Undisclosed |
| Latest round | Series A · Sep 2021 | — |
| Valuation | — | — |
| Cheapest paid plan | Plus · $17/mo | Pricing not disclosed |
| Free plan | ✗ | ✓ |
| Free trial | ✗ | ✓ |
| Top tier price | Elite · $900/mo | Pricing not disclosed |
| Pricing summary | 4 published plans | Free |
| Categories |
Capability matrix
Developer-facing capabilities and access signals for InVideo AI and Lightricks.
| Capability | InVideo AI | Lightricks |
|---|---|---|
| MCP support | ✗ | ✗ |
| Public API | ✗ | ✗ |
| Webhooks | ✗ | ✗ |
| OAuth 2.0 | ✗ | ✗ |
| SDK languages | — | — |
| Free plan | ✗ | ✓ |
| Free trial | ✗ | ✓ |
| Verified | ✗ | ✗ |
| Active deal | ✓ | ✗ |
🟢 Strengths of InVideo AI
- Has raised more capital ($35M vs Undisclosed)
- Higher Neuron score (55 vs 14)
- Lower starting price ($20/mo)
- Newer company (2017)
🔵 Strengths of Lightricks
- Offers a free plan
- Offers a free trial
Which should you choose?
Choose InVideo AI if price matters most — it starts at Freemium · From $20/mo, which is friendlier for teams watching burn. Both AI Marketing tools ship core features, so the cost delta often decides it for small teams and solo operators.
Choose InVideo AI if you want the most established option — it has raised $35M, suggesting more runway for enterprise features, support, and long-term roadmap. For mission-critical workflows or larger teams, that stability often outweighs a lower monthly price.
💸 Deals
Get 25% off InVideo AI annual plan
25% off InVideo AI annual — generate videos from text prompts at scale.
NEURON25 Frequently asked questions
InVideo AI vs Lightricks — which is better?
It depends on your priority. InVideo AI has raised more capital and is the more established option; Lightricks has broader feature depth. See the side-by-side table above.
Is InVideo AI cheaper than Lightricks?
Yes — InVideo AI's cheapest paid plan is Plus · $17/mo, while Lightricks's is Free.
Do InVideo AI and Lightricks offer free plans?
InVideo AI: Paid only. Lightricks: Yes, has a free plan.
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