Mad Street Den is a computer vision and artificial intelligence company best known for Vue.ai, its enterprise AI platform originally built for retail. The company applies deep-learning and computer-vision models to understand product imagery and customer behavior, automating tasks across the retail value chain from on-site personalization and product tagging to marketing and back-end operations.
Vue.ai started as a vertically integrated AI stack for retail, offering 360-degree solutions spanning on-site and in-app experiences, marketing and social channels, and operational automation such as automated catalog management and image moderation. Over time the company broadened beyond retail into verticals including finance, insurance, healthcare, pharma and logistics, repositioning Vue.ai as a broader enterprise AI platform focused on business outcomes. It also acquired INTURN, a New York-based solution that helps retailers monetize slow-moving and excess inventory.
Founded in Chennai with a US presence, Mad Street Den raised funding from investors including Sequoia Capital, Falcon Edge / Alpha Wave Global and Avatar Growth Capital, including a 17 million dollar round and a 30 million dollar Series C, and counted retailers such as Macy's, MercadoLibre and Tata among its customers. In early 2025 the company was acquired by M2P Fintech. It serves large enterprises seeking to automate visually and data-intensive workflows with AI.