BeforeSunset AI is an AI-powered daily planning application designed to help knowledge workers and small teams structure their day around realistic, time-blocked schedules. The product combines task management, calendar syncing, focus timers, and analytics in a single workspace, with an AI layer that drafts schedules based on user-supplied tasks, deadlines, and energy patterns.
The company was founded in 2022 by a team including Elif Duran, Gokcen Ogutcu, Batuhan Ulasan, and Ceylan Ersoy, with roots in Istanbul, Turkey, and operations targeting a global user base. BeforeSunset emerged from the productivity community on Product Hunt and similar launch platforms, where the team built an audience by publishing research on time management and remote work habits before shipping the product.
BeforeSunset AI raised pre-seed funding to develop the planner, with publicly reported totals in the low hundreds of thousands of US dollars rather than a large institutional round. The lean funding profile shaped the product's positioning as a focused planning tool rather than an all-in-one project management platform, with the team prioritising depth on scheduling, reflection, and personal analytics.
Key features include AI-generated tasks and subtasks, drag-and-drop time blocking, two-way calendar sync, a built-in Pomodoro timer, time tracking, and a daily reflection workflow that nudges users to review what worked. Teams can share availability and tasks while still maintaining individual planning views, making the product useful for distributed groups that want lightweight coordination without heavy project management overhead.
The platform is available on web and mobile, with a freemium pricing model that gates the AI planner and advanced analytics behind a paid tier. BeforeSunset positions itself against tools such as Sunsama, Motion, and Reclaim, with stronger emphasis on reflective journaling and behavioural insights rather than pure calendar automation.