Higgsfield AI is the infrastructure layer for cinematic AI video and image generation. Founded in 2023 by Alex Mashrabov (former Head of Generative AI at Snap, founder of AI Factory acquired by Snap for $166M in 2020), the platform now routes across 30+ frontier video and image models — including Sora 2, Veo 3.1, Kling 3.0, Seedance 2.0, Soul Cinema, Nano Banana Pro and GPT Image 2 — through a single chat-driven workspace branded Higgsfield Supercomputer. The product lets creators describe a shot and have the system plan, pick the right model, and render — collapsing the multi-tab workflow that has defined AI video production. The company reached a $200M annual run rate inside nine months of launching its consumer product in April 2025, and currently serves 15M+ users worldwide. Headquartered in the United States, with backing from Menlo Ventures, GFT Ventures, Accel, AI Capital Partners and Alpha Square Group across $138M of Series A capital at a $1.3B valuation (Jan 2026).