Captions vs Twelve Labs
Which Video AI tool is better in 2026?
Captions
AI that edits your video like a professional would.
Twelve Labs
Video understanding AI for developers
Side-by-side
| Captions | Twelve Labs | |
|---|---|---|
| Tagline | AI that edits your video like a professional would. | Video understanding AI for developers |
| Founded | — | 2021 |
| HQ | New York, US | San Francisco, US |
| Employees | 51-200 | 50-100 |
| Total funding | $100M | $77M |
| Latest round | series-c | Series B |
| Valuation | $500M | $500M |
| Cheapest paid plan | Pro · $9.99/mo | — |
| Free plan | ✓ Free | ✓ Free |
| Free trial | ✗ | ✗ |
| Top tier price | Scale 4x · $279.99/mo | Enterprise · Contact sales |
| Pricing summary | 6 published plans | 3 published plans |
| Categories |
Capability matrix
Developer-facing capabilities and access signals for Captions and Twelve Labs.
| Capability | Captions | Twelve Labs |
|---|---|---|
| MCP support | ✗ | ✗ |
| Public API | ✗ | ✓ |
| Webhooks | ✗ | ✗ |
| OAuth 2.0 | ✗ | ✗ |
| SDK languages | — | 2 (Python, JavaScript) |
| Free plan | ✓ | ✓ |
| Free trial | ✗ | ✗ |
| Verified | ✗ | ✓ |
| Active deal | ✗ | ✗ |
🟢 Strengths of Captions
- Has raised more capital ($100M vs $77M)
- Higher Neuron score (75 vs 48)
🔵 Strengths of Twelve Labs
- Offers a free plan
- Newer company (2021)
- Verified profile
Which should you choose?
Choose Twelve Labs if price matters most — it starts at Free, which is friendlier for teams watching burn. Both AI Video tools ship core features, so the cost delta often decides it for small teams and solo operators.
Choose Captions if you want the most established option — it has raised $100M, suggesting more runway for enterprise features, support, and long-term roadmap. For mission-critical workflows or larger teams, that stability often outweighs a lower monthly price.
Frequently asked questions
Captions vs Twelve Labs — which is better?
It depends on your priority. Captions has raised more capital and is the more established option; Twelve Labs is cheaper to start. See the side-by-side table above.
Is Captions cheaper than Twelve Labs?
No — Twelve Labs's cheapest paid plan is Free, while Captions's is Pro · $9.99/mo.
Do Captions and Twelve Labs offer free plans?
Captions: Yes, has a free plan. Twelve Labs: Yes, has a free plan.
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