Clay vs Common Room
Which Marketing AI tool is better in 2026?
Clay
AI-powered sales prospecting and data enrichment.
Common Room
An AI-native GTM platform that powers pipeline generation with precise buyer intelligence.
Side-by-side
Clay leads on both fronts — more capital raised ($146M) and a lower entry price than Common Room.
| Metric | Clay | Common Room |
|---|---|---|
| Taglinei | AI-powered sales prospecting and data enrichment. | An AI-native GTM platform that powers pipeline generation with precise buyer intelligence. |
| Foundedi | 2017🏆 | — |
| HQi | New York, US | — |
| Employeesi | 51-200🏆 | — |
| Neuron scorei | 54🏆 | 38 |
| Total fundingi | $146M🏆 | $52.9M |
| Latest roundi | Series C · Aug 2025 | Series B · Mar 2021 |
| Valuationi | $3.1B🏆 | $300M |
| Cheapest paid plani | From $149/mo🏆 | — |
| Free plani | ✗ | ✗ |
| Free triali | ✗ | ✗ |
| Top tier pricei | Pricing not disclosed | Enterprise · Contact sales |
| Pricing summaryi | Paid · From $149/mo | 1 published plans |
| Categoriesi |
Capability matrix
Developer-facing capabilities and access signals for Clay and Common Room.
| Capability | Clay | Common Room |
|---|---|---|
| MCP support | ✗ | ✗ |
| Public API | ✗ | ✗ |
| Webhooks | ✗ | ✗ |
| OAuth 2.0 | ✗ | ✗ |
| SDK languages | — | — |
| Free plan | ✗ | ✗ |
| Free trial | ✗ | ✗ |
| Verified | ✗ | ✗ |
| Active deal | ✗ | ✗ |
🟢 Strengths of Clay
- Has raised more capital ($146M vs $52.9M)
- Higher Neuron score (54 vs 38)
- Lower starting price ($149/mo)
- Newer company (2017)
🔵 Strengths of Common Room
- Strong in AI Marketing
Which should you choose?
Choose Clay if price matters most — it starts at Paid · From $149/mo, which is friendlier for teams watching burn. Both AI Marketing tools ship core features, so the cost delta often decides it for small teams and solo operators.
Choose Clay if you want the most established option — it has raised $146M, suggesting more runway for enterprise features, support, and long-term roadmap. For mission-critical workflows or larger teams, that stability often outweighs a lower monthly price.
Frequently asked questions
Clay vs Common Room — which is better?
It depends on your priority. Clay has raised more capital and is the more established option; Common Room has broader feature depth. See the side-by-side table above.
Is Clay cheaper than Common Room?
Yes — Clay's cheapest paid plan is Paid · From $149/mo, while Common Room's is Enterprise · Contact sales.
Do Clay and Common Room offer free plans?
Clay: Paid only. Common Room: Paid only.
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