Apollo.io vs Endgame
Which Sales AI tool is better in 2026?
Apollo.io
AI-powered sales engagement platform with 275M+ contacts.
Endgame
AI answer engine for enterprise sales teams
Side-by-side
Apollo.io is the more established option (raised $251M), but Endgame is cheaper to start.
| Metric | Apollo.io | Endgame |
|---|---|---|
| Taglinei | AI-powered sales engagement platform with 275M+ contacts. | AI answer engine for enterprise sales teams |
| Foundedi | 2015🏆 | 2020 |
| HQi | US | San Francisco, US |
| Employeesi | 201-500 | 51-100🏆 |
| Neuron scorei | 32 | 78🏆 |
| Total fundingi | $251M🏆 | $47.5M |
| Latest roundi | Series D · Aug 2023 | Series B · Feb 2022 |
| Valuationi | — | —🏆 |
| Cheapest paid plani | — | Pricing not disclosed🏆 |
| Free plani | ✓ Free | ✗ |
| Free triali | ✗ | ✗ |
| Top tier pricei | — | Pricing not disclosed |
| Pricing summaryi | 1 published plans | Enterprise · Contact sales |
| Categoriesi |
Capability matrix
Developer-facing capabilities and access signals for Apollo.io and Endgame.
| Capability | Apollo.io | Endgame |
|---|---|---|
| MCP support | ✗ | ✗ |
| Public API | ✗ | ✓ |
| Webhooks | ✗ | ✓ |
| OAuth 2.0 | ✗ | ✓ |
| SDK languages | — | 1 (rest) |
| Free plan | ✓ | ✗ |
| Free trial | ✗ | ✗ |
| Verified | ✗ | ✗ |
| Active deal | ✗ | ✗ |
🟢 Strengths of Apollo.io
- Has raised more capital ($251M vs $47.5M)
- Offers a free plan
- More mature (2015)
🔵 Strengths of Endgame
- Higher Neuron score (78 vs 32)
- Newer company (2020)
Which should you choose?
Choose Endgame if price matters most — it starts at Enterprise · Contact sales, which is friendlier for teams watching burn. Both AI Sales tools ship core features, so the cost delta often decides it for small teams and solo operators.
Choose Apollo.io if you want the most established option — it has raised $251M, suggesting more runway for enterprise features, support, and long-term roadmap. For mission-critical workflows or larger teams, that stability often outweighs a lower monthly price.
Frequently asked questions
Apollo.io vs Endgame — which is better?
It depends on your priority. Apollo.io has raised more capital and is the more established option; Endgame is cheaper to start. See the side-by-side table above.
Is Apollo.io cheaper than Endgame?
No — Endgame's cheapest paid plan is Enterprise · Contact sales, while Apollo.io's is Free.
Do Apollo.io and Endgame offer free plans?
Apollo.io: Yes, has a free plan. Endgame: Paid only.
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